Social Media to Grow Your Business

Archive for the ‘Social media marketing strategy’ Category

Types of Facebook Pages – What You Need to Know

Why it’s Important to Pick the Right Types of Facebook Pages   Determining which page category to choose when creating a Facebook business page is a source of confusion for many small business owners. When setup incorrectly the Facebook page can lack information and functionality that would be useful to your fans. On many occasions I’ve seen businesses with an inappropriate page category. Of particular concern is a local business […]

How To Create A Facebook Business Page

How To Create A Facebook Business Page Knowing how to create a Facebook business page correctly is essential when promoting your business. The most important part of making your Facebook page for business is selecting the business type that best fits your business (click for detailed description of Facebook page types). Choose wisely! The type of page chosen can’t be changed after the fact. Step By Step Instructions for Creating […]

13 Types of Social Media Platforms and Counting

When I talk to people about social media marketing, the overwhelming majority of people only think about Facebook. They think social media equals Facebook. Although that makes sense given the ubiquity and widespread adoption of this social network, it is NOT the only lemonade stand on the block! Social media has proliferated and evolved into many new shapes and forms and there might be some hidden gems waiting for you […]

Why Small Businesses Need a Social Media Marketing Strategy

We have all heard the jaw dropping statistics on the massive proliferation of social media. 800 million Facebook users, millions of tweets per day, Facebook would be the fourth largest country… By now you should know that social media is not only here to stay, it is a crucial part of any marketing strategy. And small, local businesses in particular have a tremendous amount to gain on social media platforms. […]

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